Craig Kallin, CMO
Craig is the Chief Marketing Officer at Schellman with 25+ years of experience serving financial institutions, professional services organizations, and digital retail shops—including time with top brands like The Walt Disney Company and Orbitz. He’s led marketing/CX teams of 100+ people and had direct product P&L accountability for $100MM+. An operationally focused business partner, Craig’s expertise spans strategy development, marketing, and end-to-end CX/BX, with an emphasis on evolving/optimizing digital ecosystems. His exceptional communication, leadership, collaboration, and relationship-building skills inform all his work, as does his ability to identify/remove complexity to standardize/simplify.
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